Armani Beauty returns as the Official Beauty Sponsor for the 81st Venice International Film Festival, scheduled from August 28 to September 7, 2024.
Armani Beauty, for the seventh consecutive year, will provide makeup services to festival guests, including celebrities walking the red carpet. This year, the Luminous Silk Foundation, Luminous Silk Acqua Highlighter, Prisma Glass, and Cheek Tint will be the standout products of the festival, including on the red carpet. The Luminous Silk Foundation is renowned as a key element of Armani’s philosophy of perfect skin. The Luminous Silk Acqua Highlighter stands out as a blendable liquid highlighter that imparts a unique glow and radiance to the skin. Prisma Glass is notable for its innovative technology that combines lip oil and gloss effects into one product, offering multidimensional volume and shine.
Armani Beauty’s collaboration with the Venice International Film Festival reflects the brand’s long-standing connection with the world of cinema. Over the years, Giorgio Armani has designed costumes for numerous films, including notable titles such as American Gigolo for Richard Gere, The Untouchables, Gattaca, Stealing Beauty, Shaft, the Batman series, The Tuxedo, De-Lovely, Fair Game, The Social Network, Mission Impossible: Ghost Protocol, Hanna, A Most Violent Year, The Wolf of Wall Street, Ticket to Paradise, and Don’t Look Up.